Worked directly with the comic and graphic marketing lead to develop and brand the new division of the hoopla book club. Managed the project from branding concepts and logo design all the way through launch. Designed custom assets for the book club members to access digitally as well as physical assets that libraries could keep on hand for their in person meetings. Created all digital and print marketing materials, handout cards, shelf talkers, Facebook images, posters, web banners, and more.